naivepeopledesign The precarious reality for small businesses in cities across the world is the consequence of their lack of stepping ground in competitive marketplaces. Although these independent entities are essential to the enrichment of urban life, their obsolete business model presents an inflexible way of functioning in a world that is, on the contrary, seeking flexible commitments. For that reason, this project seeks to create a platform called Secret Societies to remove small businesses from their obligation to a monthly rental as well as the risk of a large starting capital. Instead, it provides a low-cost flexible solution by formalizing a system of rentable and mobile vending carts fittingly designed for the street parking of a city and managed through a smartphone application by an entire urban entrepreneur community.